You're now listening to Hack and Grow Rich with Shaahin Cheyene and his co-host Bart Baggett. You know, but again, you know, that's another quality of successful guys. I'm sure you are too, Rob, is you know that we're all fiercely competitive, right? So it's kind of one of the marks of being, you know, and alpha and being successful in business, you know, all the guys, I know who are successful in business are incredibly competitive human beings.

So you have this money being pumped in from wall street billions of dollars that need to be deployed. I learned from the many companies that I've had and from raising several rounds of investment and various companies that I've had that investors don't like money sitting around. Once they invest in you, they want that money to go to work like little soldiers marching off to war. They want to deploy.

But rather that they've known themselves they understand themselves that they understand their strengths and they understand their weaknesses and they've come to a place of reconciliation with who they are no. They know that purity rubs off on a person. Yeah, people like if you meet somebody like that you just can't help but want to help.

That the the first thing we tell people is don’t come to the table with an idea the best thing the best students the ones that succeed the most is the ones that have no idea what they’re going to sell and I’ll tell you why. Because by the way we don’t we don’t believe in building a better mousetrap and the world will beat its way to your door. That’s the old model right. That’s disruption marketing with.

You can’t start with a product or a business that’s gonna feel to you like a steel wall. You need to go for low-hanging fruit, something that’s a little bit easier. Why? Because it’s gonna constantly be bringing feedback to you. So it’s gonna close that loop for you and open up the opportunity for you to start taking harder and harder challenges and that’s really the trick to this is that you need to find something that will feed your feedback loop and you can close that loop.