Staying Ahead Of The Game…

You're now listening to Hack and Grow Rich with Shaahin Cheyene and his co-host Bart Baggett. You know, but again, you know, that's another quality of successful guys. I'm sure you are too, Rob, is you know that we're all fiercely competitive, right? So it's kind of one of the marks of being, you know, and alpha and being successful in business, you know, all the guys, I know who are successful in business are incredibly competitive human beings.

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Exploring The Real Secrets of Wealthy People

You're now listening to Hack & Grow Rich with Shaahin Cheyene and his co-host Bart Baggett. You talk to wealthy people. They're going to tell you they're lucky. They're going to tell you, hey man, I just got lucky and I'm passionate about this thing. They don't want to tell you that you know what, I'm smarter than you. There are people smarter than you and not only that, I'm more ruthless than you, I'm more aggressive than you. I know how to manipulate people more. I know how to exert influence in the right ways. These are things that people will not tell you. These are things that people will not share with you. You have to be more aggressive. You have to be relentless. You have to have enemies. You have to go out there and fail. You have to be able to take risks and you can't do that if you're broke.

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99% Genuine Effort, 1% Ingenuine Creativity For Success

And I am a huge fan of the law. I love law um and all things related to it and when I had started my first company and we can go into the story. You know, I created a billion dollars worth of revenue in my teens, creating this legal version of an illegal drug. And I remember there was a time when lawsuits were just flying and I didn't realize I thought you would have to wrong somebody to get a lawsuit. I was wrong because there were all these vulture lawyers. And this was at a time when the employment practices laws were coming into place. So there were all these people who I never met, who I had never had any transacting with, who were suing me. And I remember. And this kind of goes into my whole philosophy about hacking life.

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Converting Your Ideas Into Billion Dollar Brands

At that time, Richard, there was a drug called Ecstasy or MDMA, one of the most popular drugs. It was outlawed in the United States. It was scheduled, I believe sometime in 1983- 1985, sometime in the 80s. Ecstasy was banned. It went underground, was made illegal and what happened was that this particular drug was very difficult to synthesize. So the supply mostly came from outside the US, Europe and because of the whole Reagan say no to drugs era, you know, the Nancy Reagan say no to drugs period. They were cracking down and the supply had dried up. They had put a stop to drugs coming into the United States. The drug dealers were out of drugs and the people who wanted them couldn't get them. So there was a huge demand but very little supply.

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What’s Your Belief Structure And Reality Distortion Field?

Resilience. People are going to try to knock you down. People will put you down but it's how many times you get up when that failure happens and also there is an element to it of not giving an about what people think of you. You cannot care what other people think. Other people's opinions only matter if they coincide with your belief structure and your reality distortion field.

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No Room For Safety Or Comfort. Get Going Relentlessly

You can't cultivate that in a very safe comfy thing. If somebody calls you something and your word for yourself is something different and all of a sudden you melt because you thought you were special like a snowflake. The world doesn't work that way. You can create bubbles that work that way but it's not going to make you stronger. It's not going to make you more resilient and we're not going to change the world, change the planet, impact people around us, create great stuff and great stories by falling into that narrative. What you do is you pick yourself up you say good shot let's go again or you pick yourself up and you say is that all you have? Really?

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Do What It Takes To Learn Your Business Art

We talk about in my book Billion, how I became king of the throw pill cult - a three-step plan, which feeds in nicely to this and it's something a friend of mine Wayne Boss taught us, which is knowledge, courage, and action. When you are faced with a problem, a challenge, a project that needs to be undertaken, you need to know. Knowledge can be bought, knowledge can be borrowed, knowledge can be stolen, knowledge can be rented. Okay, in my case, I went out there, I rented it, I talked to people. I didn't have money, but I convinced them to give me that knowledge.

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Money Talks And Wealth Whispers

A friend of mine used to say wealth is better made quietly and I learned that the second and third time around, believe me, I learned that after making hundreds of millions of dollars and losing hundreds of millions of dollars and having to reinvent myself several times over. I learned that it's better that way. And, you know, the people that have the real wealth, you might not ever even hear about them. They're not out there, you know, shining the shiny things or chasing the shiny things because they're too busy making money.

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What’s Your Differentiation Quotient? Or X-Factor?

What are some of the mistakes that people make? What's the biggest mistake that people make on amazon I think this goes kind of to what you and I talk about often. This is one of the biggest mistakes that people make in life also. I think it's just going into something with some knowledge thinking that you don't need to learn the fundamentals because it's like that adage you know the one of the students who goes to the master and he and the master's pouring tea and he goes oh master will you teach me and the master has the tea kettle and he pours the tea into his cup and the tea pours over and fills the table and he goes hey what are you doing um and he says I can't teach you and he says why can't you teach me he says because your cup's already full come back when your cup's empty.

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Be Passionate About Learning The Trade … All The Time

What are some of the mistakes that people make? What's the biggest mistake that people make on Amazon? And I think this goes kind of to what you and I talk about often is one of the biggest mistakes that people make in life. Also, I think it's just going into something with some knowledge, thinking that you don't need to learn the fundamentals. Because it's like that adage, you know, one of the students who go to the master, and the Masters pouring tea, and he goes all Master, will you teach me in the master has the tea kettle, and he pours the tea into his cup and the tea pours over and fills the table and he goes, Hey, what are you doing? What are you doing? And he says, I can't teach you. And he says Why? Why can't you teach me? He says because your cups are already full. Come back when your cup is empty.

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Doing A Job Or Creating Jobs? Become An Amazon Entrepreneur

Just so you guys know you don't have to spend any money to start an Amazon business. To launch your business on amazon we teach you how to get reviews, how to get your product rank, how to find a product. The number one problem that people have on amazon, they're like dude I want to sell on amazon. I see everyone's making money. I hear the stories. I watch the videos but I just don't have a product and I tell people that's the best place to be. Just so you guys know you don't have to spend any money to start an Amazon business, to launch your business on Amazon. We teach you how to get reviews, how to get your product ranked how to.

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Are You Buying An Electric Car Or An Appliance?

I don't think electric cars should be categorized in the same category as cars. I think they are an appliance. When you drive a Tesla, that thing is so scary fast and so perfect and so smooth you go into the compartment but what it lacks in my opinion I'm probably gonna get hate mail. A lot of people hate me for this. But it lacks soul, it lacks the soul of having that clutch, it lacks that imperfection that comes from years of like up engineering from like Italian guys and Germany that are like you know they're greasing the things. These are appliances made by tech companies that are perfect at doing what they do. They are surgical. Their speed is you know uncomparable. So what you're facing now is an industry that is facing a crisis and being disrupted by an appliance and I think that's

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Build 3rd Party Social Footprint For Your Brand

So whatever service business you're in or product business those reviews show up and they're probably not on your platform. I have hundreds of reviews on Shaheen, on my computer but they're not necessarily on amazon, on google maps, or each website because I don't own all those platforms. I have to go dig them up, put them in a graphic, put a photograph on them, put them in an email like we're talking about 20 years worth of reviews.

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The Combat Mindset – Adaptable, Flexible And Compatible

And that's the mindset you want to be in. You want to be like you know what I'm I don't know what it's going to take but I'm adaptable. I know that the world is changing and I know that everything changes. Combat is a changeable environment. As Bruce Lee said, be like water. Why did he say be like water? Well, because water takes the shape of whatever it's in. It's unclear what water is going to be poured in, but if it gets poured in a vase then it takes the shape of the vase. If it gets spilled on the rock it goes around the rock. If it hits the soil, it gets absorbed in the soil, and if you can master that the world's your oyster.

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Does Personality Govern Your Wealth?

But as a personality type, wealth comes in all ways. Um, there's a great great guy named Roger Hamilton. We need to have him on the show. He has a wealth dynamics test and he uses some of these archetypes to explain the wealth and what's interesting about studying Edison or Oprah or Branson is they have different personality types and me being an expert on personality mostly through handwriting and NLP is that you know I originally thought oh personality type is how I get wealthy but when you meet people that are complete introverts and they're still wealthy it makes you think oh maybe it's the strategy, not another personality type.

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